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How to write a Business Plan - The Market Reasearch

Feb 13, 2013

The Market research section of the Business Plan will not only look at the market, but also its environment. It should include the following points:

-          Market size and potential growth

-          Customer base and anticipated numbers for the future

-          Competition – Who the competitors are and what their market share is

-          Environment – Any external factors that could influence the market itself or any forecasted changes 

Author

Karen Horne
@UK_Co_Formation

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